About US

🧸 from the funder:@haru
 

LoopJelly was founded by two kindred spirits — Haru and Aaron.

As long as I can remember, my dream has been to create things that feel meaningful and full of life. Losing my mother made me feel like I grew up overnight. With her, I lost my sense of childlike joy and lightness. During that time, peg beads and small potted plants gave me an unexpected sense of calm and safety.

They were simple, inanimate objects — yet they brought me back to my childhood, to the sweet moments when my mother would buy me gummy candies. Soft, sweet, and full of warmth.

That’s when I combined my two loves, and peg bead planters were born.

Together, Aaron and I blend our shared passion for design and art as a way of moving forward. I longed to feel warmth again — and to weave that feeling into every piece we create. Each of our works carries this hope quietly within it.

Our creations are deeply influenced by the Asian cultures we grew up with, as well as the cultures we continue to learn from. We draw inspiration from the symbolism found in Chinese family traditions and from the belief that small, intentional moments can help us find inner peace. Designing through this lens allows us to stay connected to our roots, honor the loved ones we’ve lost, and better understand who we are becoming.

Today, all of our products are made in small batches in our studio. Just the two of us — carefully designing, shaping, and refining every piece by hand. We hope these creations bring warmth, innocence, and gentle joy into your everyday life.

LoopJelly is the way I found my happiness again.
And we hope, in time, this brand can offer you a little healing too.

Thank you for being here.
It truly means more than words can express. 💛

With love,
Haru & Aaron